Solutions / Retail Solutions / Assortment Planning

Outsourced Services

7thOnline enables merchants to work more intelligently and efficiently at each stage of localized planning and execution... The solutions provide the number crunching and intelligent recommendations so that the merchant can focus on their art.

Max Ma
CEO
7thOnline, Inc.

7thOnline OptiPlan

Merchandise/Assortment Planning

Every retailer is challenged with how to effectively plan and execute unique store-level assortments that match local consumer demand. In order to determine the profit-maximizing merchandise mix for each location, retailers must consider vast amounts of dynamic demand and supply information, product/location attributes, historical performance, current trends, and strategic and financial objectives. The necessary information often resides on disparate systems or spreadsheets, and decisions involve input from multiple parties across various business functions.

7thOnline OptiPlan provides an intelligent platform to coordinate, analyze, and share this dynamic information in real-time and to translate it into optimal merchandise plans and localized assortments - style/color/size by store by week. The forecast-driven system enables the merchant to intelligently seed assortments based on defined demand drivers, promotional/markdown strategies, historical performance and product/location attributes. The solution integrates both the art and science of merchandising in a user-friendly environment to facilitate merchant usability and adoption. Management has complete visibility into all planning activity to ensure that plans are aligned with corporate objectives and to react to opportunities and challenges as they arise.

KEY CAPABILITIES
Build Profit-Maximizing Merchandise Plans Driven by Current Forecasts Build door-level merchandise plans driven by forecasts; Forecasts are based on current trend as well as multiple year historical seasonal selling patterns Reconcile top-down vs. bottom-up vs. historical vs. forecast Produce Optimal Assortments Driven by Forecasts Build top-down merchandise plans; user defined drill down views Build and analyze optimized assortment plans - style, color, and size by store by week - to meet local demand and satisfy business objectives Intelligently seed assortments with business drivers (e.g. Target Stores, Lifecycle, Sales Potential, Distribution Constraints, etc.) to automatically generate store plans Determine and incorporate promotional/markdown strategies Utilize 7thOnline Assortment Optimization to generate optimal category, class, and SKU breadth and depth to meet local demand Localization of Assortment to Match Customer Demand Capture product and store attributes for better targeting local customers User definable planning worksheet to build assortment by attribute Utilize 7thOnline Location Optimization to recommend target stores for products with certain attributes based on local demand Visibility and "One Version of the Truth" Real-time, industry specific reporting/analytics, from the widest company roll-up down to SKU by location by week Visibility to modifications through out the planning process Build Custom Reports On the Fly Embedded, domain-specific business intelligence tools for custom reporting (e.g. LY and POS analysis) No additional cost or implementation User-friendly: simple user interface, non-IT dependent Ladder Planning Track and adjust weekly flow planning activity (sales and receipts) by item by location; automatically reconciles to assortment plan Extend to Order Execution and In-Season Management Utilize 7thOnline OptiBuy to execute assortment plans from product selection through order placement and to collaborate with trading partners on product data and plans Track in-season performance and forecast sales, inventory, and receipts by week by location with 7thOnline OptiTrack

KEY CAPABILITIES

Build Profit-Maximizing Merchandise Plans Driven by Current Forecasts
- Build door-level merchandise plans driven by forecasts; Forecasts are based on current trend as well as multiple year historical seasonal selling patterns
- Reconcile top-down vs. bottom-up vs. historical vs. forecast
Produce Optimal Assortments Driven by Forecasts
- Build top-down merchandise plans; user defined drill down views
- Build and analyze optimized assortment plans - style, color, and size by store by week - to meet local demand and satisfy business objectives
- Intelligently seed assortments with business drivers (e.g. Target Stores, Lifecycle, Sales Potential, Distribution Constraints, etc.) to automatically generate store plans
- Determine and incorporate promotional/markdown strategies
- Utilize 7thOnline Assortment Optimization to generate optimal category, class, and SKU breadth and depth to meet local demand
Localization of Assortment to Match Customer Demand
- Capture product and store attributes for better targeting local customers
- User definable planning worksheet to build assortment by attribute
- Utilize 7thOnline Location Optimization to recommend target stores for products with certain attributes based on local demand
Visibility and "One Version of the Truth"
- Real-time, industry specific reporting/analytics, from the widest company roll-up down to SKU by location by week
- Visibility to modifications through out the planning process
Build Custom Reports On the Fly
- Embedded, domain-specific business intelligence tools for custom reporting (e.g. LY and POS analysis)
- No additional cost or implementation
- User-friendly: simple user interface, non-IT dependent
Ladder Planning
- Track and adjust weekly flow planning activity (sales and receipts) by item by location; automatically reconciles to assortment plan
Extend to Order Execution and In-Season Management
- Utilize 7thOnline OptiBuy to execute assortment plans from product selection through order placement and to collaborate with trading partners on product data and plans
- Track in-season performance and forecast sales, inventory, and receipts by week by location with 7thOnline OptiTrack

KEY BENEFITS
Merchandise Plans Driven by Current Forecasts: Maximize profit potential of merchandise plans by leveraging in-season data and multiple year historical seasonal selling patterns. Optimized Assortments to Meet Local Demand, Style/Color/Size by Door: Localized assortments drive sell-thru, reduce markdowns, improve customer satisfaction and loyalty, and reduce stockouts and overstocks. 360° Fully Integrated Solution: Top-down, bottom-up, forecasted, and historical plans on one platform; Current forecasts can drive future season plans. Real-Time, One Version of the Truth: Instantaneously view up-to-date organization-wide activity and SKU by store by week detail for better decision making, 24/7 via Internet browser Communication and Collaboration: Share real-time financial and assortment plans at any time Optimization Engines: Solve for maximum profitability at the style/color/size by store level with proven optimization algorithms Reduced Operational Costs: Significantly reduced administrative tasks and error rates

KEY BENEFITS

Merchandise Plans Driven by Current Forecasts: Maximize profit potential of merchandise plans by leveraging in-season data and multiple year historical seasonal selling patterns.
Optimized Assortments to Meet Local Demand, Style/Color/Size by Door: Localized assortments drive sell-thru, reduce markdowns, improve customer satisfaction and loyalty, and reduce stockouts and overstocks.
360° Fully Integrated Solution: Top-down, bottom-up, forecasted, and historical plans on one platform; Current forecasts can drive future season plans.
Real-Time, One Version of the Truth: Instantaneously view up-to-date organization-wide activity and SKU by store by week detail for better decision making, 24/7 via Internet browser
Communication and Collaboration: Share real-time financial and assortment plans at any time
Optimization Engines: Solve for maximum profitability at the style/color/size by store level with proven optimization algorithms
Reduced Operational Costs: Significantly reduced administrative tasks and error rates

Contact Us
Corporate Headquarters: 24 W 40th Street, 11th Floor New York NY 10018 Tel: 800.775.7571 212.997.1717 Fax: 212.997.1133 sales@7thonline.com support@7thonline.com info@7thonline.com
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