Press Release

7thOnline Expands Sales Team to Meet Demand for Assortment Planning & Optimization Solutions



New York, New York - April 15, 2007 - To support the increasing demand for 7thOnline's retail and manufacturer Assortment Planning & Optimization solutions, 7thOnline has been actively recruiting associates with extensive backgrounds in the retail technology industry.  The company is pleased to announce that three seasoned industry sales veterans have recently joined 7thOnline's sales organization.

Marty Lehman has joined 7thOnline's sales team with more than 25 years of experience in retail and retail technology. Mr. Lehman has held sales positions at JDA Software and RMSA where he worked with retailers in footwear, apparel and hardlines across mass merchant and specialty formats.  Prior to his roles in sales, Mr. Lehman was the Founder and CEO of a regional chain of retail apparel and variety stores.

James Savage has joined 7thOnline with over 25 years of experience in providing ERP and Supply Chain solutions to the apparel, footwear, and retail industries.  He has worked with many industry leaders such as Aerosoles, Bare Escentuals, Brooks Brothers, Candies, Cole Haan, Croscill, Kids HQ, London Fog, New Balance, Ralph Lauren, Timberland, WestPoint Stevens, and many others.  Mr. Savage has also been involved in enabling retailers and vendors to collaborate more effectively through his work with the Vendor Compliance Federation.

Buddy Jedd has joined 7thOnline with over 15 years of software sales and marketing experience.  Most recently, Mr. Jedd managed the sales organization at OrderMotion, an ASP order management, warehouse control and CRM system for multi-channel merchants, where he established sales and channel strategies that more than doubled the company's revenue every year during his tenure.

"The demand for our industry specific retail and manufacturer solutions is increasing rapidly given the proven returns experienced by our clients," stated Peter Grimando, Vice President of Sales at 7thOnline.  "By adding seasoned industry professionals such as Marty, Buddy, and Jim, we'll be able to meet the needs of our both retail and manufacturing customers more effectively."

About 7thOnline, Inc.
7thOnline is the premiere provider of web-centric assortment planning and optimization solutions targeted to the global apparel, footwear, and accessories community.  7thOnline's offerings encompass visual and quantitative top-down and bottom-up assortment planning tools, powerful analytical and optimization engines, and automatic order transmission capabilities in multiple formats.  7thOnline's user community currently includes Belk, Dillard's, Federated Department Stores, Jones Apparel Group, Kellwood, Kohl's, Liz Claiborne, Saks Inc., Vanity Fair, and many others.

For more information contact:
Sales
24 W 40th Street New York, NY 10018
Tel: 212.997.1717
Fax: 212.997.1133
sales@7thonline.com